The question of how telcos can directly profit from OTT services piggybacking on their networks was one of the underlying themes at MWC 2023. Network APIs, carrier-billed OTT services, and “super bundling” were all topics of discussion.
MWC 2023: Telcos take another stab at profiting from OTTs via cross-network APIs
The Analyst Team
Guillermo Escofet
Principal Analyst, Digital Consumer Platforms
As part of Omdia’s digital consumer platforms team, Guillermo covers mobile app ecosystems, including the mobile augmented reality market and aspects of the mobile games market; bundling partnerships between over-the-top (OTT) players and communication service providers; and carrier billing across media and other verticals.
Guillermo focuses on monetization and partnership strategies, and he sizes and monitors consumer spend transacted via app stores, advertiser spend on in-app advertisements, media and other digital services revenue derived from wholesale or revenue-share bundling deals with communications service providers, and the wider market for carrier-billed OTT products and services. Guillermo has a long pedigree at Informa covering mobile media. Before joining the company in 2002, he worked as a business and current affairs journalist. He is fluent in English, Spanish, and Catalan. Guillermo holds a history and politics degree from the University of Warwick in the UK.
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